Mark Charters posted a message about Re: Unit's names in reply to Unit's names
Edit the strings, so make a new string called Name:Bob with the large field having Bob in it. Have a unit with UIName=Name:Bob and your unit will show up as Bob. The cameo needs to be edited in some sort of paint program after using XCC Mixer to convert it from SHP to PCX and then back again once it is changed.
Chronoshifting now...